New Delhi, 18th March 2011 : Continuing its conservation work on the iconic species- The Tiger, WWF India unveiled the  “Tiger  Series”, a one of its kind endeavor on 17th March 2011 at The Taj Mahal Hotel, New Delhi . Honorable Minister of Environment, Shri Jairam Ramesh unveiled the special coffee table book 'Tiger Talk' along with CEO and Secretary General, WWF India, Mr. Ravi Singh; President WWF India, Dr Divyabhanu Chavda; CMO, Aircel Limited Mr. Rahul Saigal; General Managaer Taj, Mr. Digvijay Singh; COO Taj Safaris, Mridula Tangirala and Executive Creative Director, Ogilvy & Mather, Abhijeet Awasthi.      
The WWF Signature Tiger Watch collection for men and women was unveiled by Feroze Gujral. Heart warming musical performances by Kunal Ganjawala, Ranjit Barot, the Nizami Qawwalis, Sridhar Parthasarthy, Sabir Khan and Hitesh Modak made the eveinng even more special. Present there supporting this cause were designers Leena Singh, Rohit Gandhi and Nikhita Taandon, Sanjana Kapoor, Fleur Xavier, Sampada Inamdar, Iqbal Malhotra, Soni Agarwal, Executive Director Bird Group Ankur Bhatia; Managing Director, Travel N More, Ankit Bagga; Sandeep Gupta and Sanjay Sharma amongst others. 
'Tiger Talk' - An exclusive book that looks at tigers through the eyes of people who truly believe in their conservation values them and are passionate about protecting them in the wild. This book will capture their hopes, love and courage. The poet behind the lens is Mr. Manoj Kumar Jain and the book has been crafted by Ogilvy and Mather. 
The mission of WWF-India is to stop the degradation of the earth's natural environment and to build a future in which humans live in harmony with nature